Xiaomi founder vows to challenge Apple Leave a comment

Xiaomi founder vows to challenge Apple; to focus on global high-end smartphone market

Chinese tech giant Xiaomi Corp will ratchet up its challenge to Apple by focusing on the high-end segment of the global smartphone market, according to company founder and chief executive Lei Jun, as the mainland’s major handset makers rush to fill the void left by struggling Huawei Technologies ]]>

“(We aim to) fully benchmark against Apple in (terms of) product and experience, and become China’s biggest high-end brand in the next three years,” Lei said in a post on microblogging platform Weibo on Tuesday, as he reiterated the company’s strategic goal to develop into the world’s largest smartphone vendor in the same period.

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Xiaomi vows to challenge Apple in high-end phone arena | ABS-CBN News

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